LASSA

The foundations of Lassa tyres, which has now celebrated its 41 st anniversary in the tyre business as Turkey’s leading established brand, were laid back in 1974. Founded by the Sabancı Group of Companies and partners, Lassa was renamed Brisa ten years after starting production in 1978, after becoming a joint venture partner with Japanese giant Bridgestone Corporation,. Today Lassa tyre are produced with Brisa’s latest technology and Research and Development studies.
The world goes round on Lassa tyres. Lassa, continuing its growth day by day in the tyre sector, exports its expertise and experience on the roads in Turkey to the entire world,